-
-
-
-
品牌定位
美好生活创享家
DANGDESHIJIUDATICHU“RANGQUANTIRENMINZHUYOUSUOJU”,“FANGZI”SHIZHONGGUORENDEJINGSHENYUANXIANGZAI
TI,SHIDIANDISHENGHUOGUSHIDEFASHENGDI。JIANHAOFANGZI,ZHUMEISHENGHUO,SHISHANHUHAIDEZIWOYAOQIUYU
KEHUCHENGNUO,YESHIPINPAILIZUSHICHANGDEGENBENDINGWEI。ZAIRENJUJIANSHEZHONG,SHANHUHAISHIZHONGZOUZAISHI
DAIDEQIANYAN,YILINGXIANDESHIYEYUYOUYUEDEPINZHI,JIANSHEMEIHAOJIAYUAN,CHUANGZAOYOUXIANGSHENGHUO。
-
品牌使命
以领先的视野及优越品质建设美好家园
YILINGXIANDESHIYEZHUANZHUZHONGGUORENJUJIANSHE,YIPINZHIWEINEIHE,JINGZHUOMEIYIXIJIE,YONGYIZHANSHIFUWUCHUANGZAOYOUZHISHENGHUO
TIYAN,HAIYUANSHENGHUOZHIGAN,ZHELIZHUZAOGAOPINZHIDEYIJUZHUSUO,RANGJUZHEDELIXIANGBIANCHENGKECHUKEJIANDELIXIANGZHIJIA。
-
企业主张
建老百姓买得起的好房子
LAOBAIXINGJIRENWENQINGHUAI,GUYOUDUFU“ANDEGUANGSHAQIANWANJIAN”DEBODAXIONGJIN,RUJINYOUSHANHUHAI“TIANXIAJUZHEYOUHAOWU”DEQING
HUAIBAOFU,XINXIBAIXING,WEIMINANJU,ZHEIJIANGSHISHANHUHAIWEILAIJISHINIANDEHEXINMINGTI;MAIDEQIJIQIYEBAOFU,ZAISHANHUHAIKAN
LAI,FANGZIDEBENZHISHIJILAOBAIXINGZHUDE,RANGMENGXIANGZHIFUDEQI,RANGWEILAIKEYIBEIYUJIAN,ZHEIJIUSHI“MAIDEQI”DEYIYI;HAO
FANGZIJIPINZHIGENBEN,PINZHISHISHANHUHAIFAZHANDEZHOUXIN,DUIRENHAO,DUISHEHUIHAO,DUIZIJIYAOQIUGAO,CAINENGZAOHAOFANGZI。
-
品牌愿景
追求卓越发展,成为大众信赖的优质企业
YIJIAZHIWEIDAOXIANG,NULISHIXIAN5ZHI10NIANNEIXIANGQIANYIQIYEKUAYUE,CHENGWEIXINGYENEIMINSHENGDICHANLINGJUNPINPAI。ZHIYOUZHUOYUEFAZHAN,CAI
YOUFAZHANCHENGGUOKEYIGONGXIANG,ZHEISHIYUANJINGDEQIANTI。YIKEHUWEIDAOXIANG,BUJINSHIXIANCHANPINFUWUSHOUKEHUXIAI、ASIDUNMADINGGUANWANGLINGYUANGONG
JIAOAO、QIYEYEJILINGGUDONGMANYI,QIEJIJILVXINGSHEHUIZEREN,HUODEGONGZHONGXINRENYURENKE,CHENGWEIXINGYENAIZHIQIYEJIEDIANFAN。
-
品牌价值观
品质成就价值
阿斯顿马丁官网JIANCHI“PINZHICHENGJIUJIAZHI”DEJIAZHIGUAN,YIKAIKUODESHIYE、XIANJINDEZHUCHENGJINGYANSHENRUZHANLVEQUYU
JINXINGLIXIANGRENJUDEDAZAO。CONGSHEJIDAOSHIGONG、CONGZHUANGXIUDAOJIAOFU,JUNCAIYONGGUOJIAXINGJILVSEJIANZHUBIAOZHUN、
YIJI“LVMO+PAJIA”SHIGONGDENGCHUANGXINGONGYI,ZAISHIGONGGUOCHENGZHONGSHIXINGGONGFAYANGBANJIANXIANXING,SHIZHONGJIANCHIPINZHIWEIXIAN,
WEIRENMENDAZAOJIGAOPINZHIJINGZHUANG、DIANTIRUHU、YONGCHIPEITAO、ZHINENGSHEQUHEJIAJUYUYITIDEJINGPINRENJU。
-
企业精神
信实
挚诚立信,求真务实
XINSHISHIYIZHONGGONGZUOZUOFENG,SHIZHUANYEJINGSHENZAICHUANGZAOGUOCHENGZHONGDETIXIAN,SHIGERENZHIYESHENGYADEZIWOXIUYANG,YESHIQIYEDEZERENYUDANDANG。SHANHUHAIDEXINSHITIXIANZAIJITIDEJIANGXINJINGYAN,YETIXIANZAIMEIGERENDEZIZIYIQIU,XINQINFUCHU。
进取
锐意进取,追求卓越
JINQUSHIYIZHONGGONGZUOTAIDU,JISHIGERENFENDOUPINBODEZHUANGTAI,YESHIQIYEJIAZHIGUANDEJIZHONGTIXIAN,DUISHANHUHAILAISHUO,JINQUSHILIZHENGSHANGYOU,SHIDISHUICHUANSHI,GENGSHIYONGPANGAOFENGDEJINGSHENCHANGDAO。
责任
关注城市,关爱人
ZERENSHIYIZHONGQIYEDANDANG,SHISHANHUHAIDUIYUMEIWEICHENGYUAN、MEIWEIKEHUDELIJIEYUHEHU。TIXIANZAIQIYEDAZAOCHANPIN、JINGYINGFUWU、WENHUACHANGDAODEFANGFANGMIANMIAN,GENGTIXIANZAIQIYEHUIKUISHEHUI、KESHOUCHUXINDEXINGWEIZHUNZE。
共享
共同成长,共享成果
GONGXIANGSHIYIZHONGQIYEMIANMAO,SHISHANHUHAIDUIYUANGONG、HEZUOHUOBANDECHENGNUO,SHIQIYECHIXUFAZHANDETUIDONGLIYUNINGJULI。